We don’t talk a whole lot about the business applications for smartphones here because they are typically so far detached from the consumer experience it makes no sense to get too deep with such things.Apple has taken a similar approach to the marketing of its products, and by most measures, it has been successful. The TV and video ads in particular tend to zoom in on one thing drive home that point, and that is what Apple’s latest ad does here.
The strengths being extoled here are familiar, it shows off some of the many different apps that make the iPhone 5s such a powerful tool, ...
via PhoneArena - News http://ift.tt/1llGne7
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